Think BIG Digital (AirAsia BIG)
AirAsia BIG Loyalty Mobile App
Designed and built the AirAsia BIG loyalty mobile app for iOS and Android — allowing millions of Southeast Asian loyalty members to collect BIG Points, redeem them for flights, manage bookings, and display digital boarding passes.
Results at a Glance
The Challenge
Think BIG Digital needed a mobile loyalty app that gave AirAsia BIG members a complete points management and flight redemption experience on iOS and Android — covering the full journey from collecting points through to boarding pass display.
Our Solution
ME-Tech designed and developed the app using iOS SDK, Android SDK, HTML5, Java, and Objective-C. Core modules: Redeem Points, Book a Flight, Manage My Booking, Mobile Check-in, and Boarding Pass. The app also included a Content Management System for the BIG marketing team to manage in-app promotional content.
Results
Delivered in four months. The app gave AirAsia BIG's loyalty member base a fully digital way to manage points and book flights on the go, driving mobile-first engagement across Southeast Asia.
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